That is the point. Israel didn’t try. It rarely does. And that, right now, is the story of Israeli public diplomacy in a single sentence: Israel is not even in the game. The question is why.

That is the point. Israel didn’t try. It rarely does. And that, right now, is the story of Israeli public diplomacy in a single sentence: Israel is not even in the game. The…

The failure of Israeli public diplomacy is not a new phenomenon. Rather, it is the result of years of neglect, lack of coordination, and above all, the absence of clear and…