The speed and reach of digital ecosystems have helped advertising, but they have also amplified misleading and harmful advertising, making monitoring a nightmare, says the latest annual complaints report of the Advertising Standards Council of India (ASCI). It notes that advertisements, especially in the offshore betting ecosystem — marked by high-speed content churn, rapid ad creation and cross-platform distribution — are spread widely through influencers, affiliate networks, social media groups and messaging platforms, complicating identification

Offshore betting ads top violation cases, revealing growing consumer safety risks in digital advertising, according to ASCI's annual report.

New data reveals digital platforms dominate problematic advertisements in the upcoming financial year. Meta alone is responsible for a significant portion of these campaigns.…

In FY26, 97% of violative ads were digital, with Meta responsible for nearly 80%, highlighting urgent regulatory needs.

The speed and reach of digital ecosystems have helped advertising, but they have also amplified misleading and harmful advertising, making monitoring a nightmare, says the latest…

Offshore betting promotions are proliferating across India, despite the government's crackdown on online gambling and its related advertisements. According to the Advertising…