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Meta set to overtake Google in digital ad revenue in 2026

Emarketer projects Meta's ad revenue will reach $243.5B in 2026, surpassing Google's $239.5B for the first time. Advantage+ AI automation is driving the shift.

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thenextweb.com

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giovedì 28 maggio 2026·thenextweb.com
Meta set to overtake Google in digital ad revenue in 2026
Emarketer projects Meta's ad revenue will reach $243.5B in 2026, surpassing Google's $239.5B for the first time. Advantage+ AI automation is driving the shift.