In order to curb the slowdown, FMCG prime Britania Industries aims to increase prices marginally, in the third quarter of the ongoing fiscal year. In addition to this, the company official stated, on Thursday, that their company’s growth had taken a toll on the sales in terms of value and figures. He further mentioned that the slowdown had been observed sharply in the last five to six months and the length of time till January would "not be easy."