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Anthony Edwards Uses Adidas Deal To Help Propel Off-Court Success

With two signature shoes to his name—not counting a football cleat—Anthony Edwards has the top-selling signature basketball shoe for Adidas

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forbes.com

si.com

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forbes.comStai leggendo2 g fa

Anthony Edwards Uses Adidas Deal To Help Propel Off-Court Success

Anthony Edwards earns $23M off-court annually, with his Adidas AE line ranked #5 globally on StockX in 2025 and confirmed as Adidas' top-selling signature basketball shoe. The athlete co-creation model and China expansion tour illustrate how sports brands scale global IP around next-gen talent beyond traditional endorsement deals.

originale

si.com3 h fa

Adidas Drops New Anthony Edwards Sneakers and Football Cleats

Anthony Edwards' monster week continues with new basketball shoes and football cleats.

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Timeline cronologica

lunedì 25 maggio 2026·forbes.com
Anthony Edwards Uses Adidas Deal To Help Propel Off-Court Success
With two signature shoes to his name—not counting a football cleat—Anthony Edwards has the top-selling signature basketball shoe for Adidas
mercoledì 27 maggio 2026·si.com
Adidas Drops New Anthony Edwards Sneakers and Football Cleats
Anthony Edwards' monster week continues with new basketball shoes and football cleats.