Zohran Mamdani is taking a very different approach to public communication, and it is happening on a platform more commonly associated with gamers and livestream creators than city politics. The New York City mayor officially launched a new Twitch-based livestream series designed to answer questions from residents in real time, marking one of the boldest social media experiments by a major American politician in recent years.

‘Talk to the People’ will see Mamdani answering questions submitted in the Twitch chat.

Mayor Zohran Mamdani previously harnessed social media to secure a historic victory last fall, making him the first socialist to sit in City Hall.