Pratt, a former reality TV star, is flooding social media with edgy humor, AI slop and combative rhetoric as a way of grabbing attention and winning the vote of the very online. It's a strategy some political experts see as the future of online campaigning.

Spencer Pratt, running for Los Angeles mayor, lost his temper with a journalist mocking his pledge to leave if he loses.

Spencer Pratt claims he represents all of Los Angeles and does not align with any party, despite being labeled a 'MAGA Republican' by opponent Nithya Raman.

His fundraising events and Los Angeles campaign HQ are tied to GOP figures.

Spencer Pratt is the underdog in the Los Angeles mayoral race, but he's starting to scare Mayor Karen Bass and national Democrats.

Turning Point USA CEO Erika Kirk praised L.A. mayoral candidate Spencer Pratt and his campaign for challenging “a failing system."