Its new DIY security system, ADT Blu, revives the Blue by ADT name (the company’s last attempt at an off-the-shelf system) and uses the same hardware as ADT Plus (its self- or pro-installed system). But it’s DIY-only and can be bought on Amazon. The other big difference? No Google Nest cameras. The system comes with new ADT cameras. Pricing for ADT Blue starts at $249. [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/05/ADT-Blu-Amazon-Bundles_Home-Safety-Essentials-Kit_Product-Shot-2-Blue-BGpng.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/05/ADT-Blu_Base_Lifestyle-1.jpg?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/05/ADT-Blu_Indoor-Camera_Lifestyle-2-1.png?quality=90&strip=all] [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/05/ADT-Blu_Outdoor-Camera_Lifestyle-2.png?quality=90&strip=all]

ADT is today launching Blu, a new DIY security system that’s a tiny bit more affordable, but also a very...

Its new DIY security system, ADT Blu, revives the Blue by ADT name (the company’s last attempt at an off-the-shelf system) and uses the same hardware as ADT Plus (its self- or…