The company says new collaborations with labels like Roller Rabbit resonated with shoppers

Target, which embarked on a turnaround plan under its new CEO earlier this year, reported the biggest increase for a widely watched measure of quarterly sales in four years.

While still in early stages, Target's efforts to revitalize the business appear to be paying off, reporting 6.7% net sales growth in Q1.

The company says new collaborations with labels like Roller Rabbit resonated with shoppers