There’s not enough purchasing happening to support high ticket prices, an expert said. Still, the average lowest-cost seat is more than $500.

Editorial: Fifa’s embrace of dynamic pricing and resale markets has led to sky-high costs and a speculative free-for-all, betraying the spirit of the beautiful game

There’s not enough purchasing happening to support high ticket prices, an expert said. Still, the average lowest-cost seat is more than $500.

Last fall in Miami, FIFA President Gianni Infantino said: “Our motto in FIFA is that football, or soccer, unites the world.