The big screen’s back in spotlight as Rs 13,000 crore box-office revival fades OTT boom

Indian cinema is back to prioritizing movie theaters. Films now stream much later after their big screen debut. This shift is driven by studios seeking box-office success. Streaming platforms are spending less on movie rights. This change benefits all involved in the industry. Box-office collections reached a record high in 2025.

Raccontata daeconomictimes.indiatimes.com