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Storia in 2 fonti
Adidas gains marathon dominance with 97-gramme ‘supershoes’
Sabastian Sawe broke 2-hour barrier wearing German brand’s $500 trainers
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2 prospettive sulla stessa storiaTimeline cronologica
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ft.com
Sabastian Sawe is first person to win a marathon in under 2 hours
Kenyan athlete in ‘supershoes’ breaks world record in perfect conditions in London race
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Adidas gains marathon dominance with 97-gramme ‘supershoes’
Sabastian Sawe broke 2-hour barrier wearing German brand’s $500 trainers
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scmp.com
Adidas gets lift from 2 sub-2-hour runs, 2 world records at London Marathon
Both men’s and women’s winners, Sabastian Sawe and Yomif Kejelcha, wore the German brand’s new lightweight shoe, as did the men’s runner-up.
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Adidas profits boosted by early World Cup sales
Growth in selling directly to consumers lifts German sportswear group’s performance