Apple’s Mac refresh moves the lineup further upmarket, pairing higher prices with faster performance in a push to give customers a reason to upgrade.

Apple opens week of product launches with refreshed low-cost iPhone and a faster iPad Air, as it begins what looks to be a broader multi-day hardware push.

New laptops come with more storage but also higher starting prices.

Apple’s Mac refresh moves the lineup further upmarket, pairing higher prices with faster performance in a push to give customers a reason to upgrade.

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