Viewership of the 2026 Winter Olympics at Milano Cortina reportedly up 96% over 2022, NBC announced Feb. 23.

NBC averaged 24 million viewers across its prime afternoon coverage and Primetime in Milan, a 94% improvement over the 2022 Beijing Games.

Viewership of the 2026 Winter Olympics at Milano Cortina reportedly up 96% over 2022, NBC announced Feb. 23.