Analytics firm Appfigures told The Verge Sora was downloaded 627,000 times in its first week on Apple’s App Store. Sora is still invite-only, so it’s hard to tell how many people are actually using it, but its first week has been plagued with controversy after users generated a torrent of AI slop, deepfakes, and disturbing copyright violations. [Image: Sora exceeded ChatGPT’s first week of 606,000 iOS downloads. https://platform.theverge.com/wp-content/uploads/sites/2/2025/10/sora-first-week-downloads.png?quality=90&strip=all]

Company behind the AI video app says it will work with rights holders to ‘block characters from Sora at their request’

Sora is going viral, suggesting there is a big opportunity in unlocking creativity. If that’s true, that’s good for humanity — and bad for Meta.

OpenAI’s new video app is a surreal experiment.