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Shower gel ad gets UK ban for suggesting black skin is problematic
Watchdog says television advert for Sanex fed negative stereotypes and was likely to cause serious offence
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independent.co.uk
Major shower gel brand has advert banned for suggesting black skin is ‘problematic’
The advert, for cosmetic brand Sanex, must not air again the ASA has ruled
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bbc.com
Sanex shower gel ad banned over racial stereotype
The TV ad depicted two black models with skin problems and a white model without.
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dailymail.co.uk
Shower gel ad banned for depicting black skin as 'problematic'
The Advertising Standards Authority (ASA) banned the ad after investigating complaints that it perpetuated a 'negative and offensive racial stereotype'.
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theguardian.com
Shower gel ad gets UK ban for suggesting black skin is problematic
Watchdog says television advert for Sanex fed negative stereotypes and was likely to cause serious offence