Dangerous dreams: Inside Internet’s ‘sleepmaxxing’ craze

WASHINGTON: From mouth taping to rope-assisted neck swinging, a viral social media trend is promoting extreme bedtime routines that claim to deliver perfect sleep — despite scant medical evidence and potential safety risks. Influencers on platforms including TikTok and X are fueling a growing wellness obsession popularly known as “sleepmaxxing,” a catch-all term for activities and products aimed at optimizing sleep quality.

Raccontata daarabnews.com