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CNBC Sport: Can Hollywood boost F1 viewership — and media rights?
"F1:The Movie," starring Brad Pitt, hits theaters Friday and is estimated to take in between $59 million and $75 million for its opening weekend.
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cnbc.com
CNBC Sport: Can Hollywood boost F1 viewership — and media rights?
"F1:The Movie," starring Brad Pitt, hits theaters Friday and is estimated to take in between $59 million and $75 million for its opening weekend.
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economist.com
“F1 The Movie” is a very expensive promotional film
Will it rev up new fans for the motorsport?