Increased competition from Asian manufacturers and reputational damage to the brand could be behind the fall

The U.S. EV maker has sustained brand and reputational damage in part due to CEO Elon Musk's incendiary rhetoric and political activity.

Increased competition from Asian manufacturers and reputational damage to the brand could be behind the fall

Market demand for Tesla EVs in Europe could be building a bottom after the brand suffered only a 28% drop last month.