Choosing software for a business often starts with a seemingly simple question:
Should we build our own software or buy an existing solution?
The answer is rarely as simple as choosing between custom development and an off-the-shelf product.
A business may find an existing SaaS product that solves 80% of its requirements within days. Another organization may discover that adapting its processes to that same product would create unnecessary complexity.
A third business may already have several systems in place and discover that the real problem is not the absence of software, but the inability of those systems to communicate with one another.
