Dhruv Gupta, Co-Founder, Orange Health Labs
Orange Health Labs is set to enter radiology as the diagnostics company expands beyond its core pathology business and looks to tap the growing demand for specialised and preventive healthcare testing.The move comes as India’s diagnostics industry continues to grow, with organised players benefiting from increasing health awareness, preventive testing and greater adoption of advanced diagnostics. The organised diagnostics segment is estimated to have grown over 15 per cent in FY26, as per ICRA.Orange Health, which currently operates primarily in pathology, plans to deepen its specialised testing portfolio and expand its menu of tests, while entering adjacent categories such as radiology. The company expects the category expansion to occur within the next few quarters, Dhruv Gupta, co-founder of Orange Health Labs, told businessline.“We will also potentially look at adjacent areas such as radiology, which is itself a large market,” Gupta said.Radiology SolutionsThe company currently offers nearly 2,000 tests and sees radiology as a way to offer customers a broader range of health measurements. Gupta said consumers are increasingly moving beyond blood tests and considering radiology for both prescriptive and preventive purposes.Orange Health’s expansion comes after a year of strong revenue growth. Its revenue increased about 65 per cent to over ₹130 crore in FY26, with the company recording annual growth of between 60 per cent and 90 per cent in recent years. Gupta attributed the growth to expansion in existing cities, new markets and category expansion, along with increasing demand for at-home diagnostics.ProfitabilityThe company is also scaling its physical footprint. Its retail network increased from around 10–15 stores to about 75 by the end of FY25. In Bengaluru, at-home services currently account for about 85 per cent of its business, with the company expecting the mix to gradually move towards 80:20 or 75:25 between at-home and retail services.While expanding offline, Orange Health expects at-home diagnostics to remain its larger business over the next four to six quarters. Its retail centres typically break even within three to seven months, according to the company.The company has also moved closer to profitability. Orange Health said it became operationally profitable at the end of March 2026, with its city businesses covering their own costs. It is targeting company-level profitability within the next two years.Published on August 31, 2026
