Mattel Names Maluma, Supercar Blondie and Robert Lewandowski as Its First-ever Hot Wheels Class of Legends™ in New Challenge Accepted Campaign

Mattel Names Maluma, Supercar Blondie and Robert Lewandowski as Its First-ever Hot Wheels Class of Legends™ in New Challenge Accepted Campaign

Hot Wheels Class of Legends: Global icons Maluma, Supercar Blondie, and Robert Lewandowski headline the new Challenge Accepted brand platform

The 2026 Global Legends Collection featuring die-cast cars co-designed by the Hot Wheels Class of Legends is now available for pre-order on Mattel Creations

Pop-Up Event: Hot Wheels will open an immersive fan experience for all ages in Venice, Calif., featuring life-size car displays and hands-on play

Giving Back: Hot Wheels is donating $100,000 to Maluma's foundation, El Arte de los Sueños, to inspire a challenger spirit in the next generation