boAt is now taking its smart audio devices way beyond conventional voice assistants. This is happening with the launch of Crest AI, a new AI-powered platform which has been developed with Google Gemini. The company says that the platform will bring conversational and personalised AI experiences to its next-generation audio devices. There will be a focus on voice interactions, productivity, translation and more.The announcement was made by Google Cloud and Imagine Marketing, the parent company of boAt, on August 27. The collaboration will use Google Cloud infrastructure and Gemini Live to power AI features across boAt's upcoming Crest AI lineup. Here is all that you must know:About The AuthorAarohy Kapoor is a dynamic content producer and editor, known for creating high-impact, consumer-first content across diverse categories including technology, home decor, health & fitness, food, pet care, sports and everyday lifestyle essentials. With a strong editorial experience and an understanding of modern consumer behaviour, she specialises in product reviews, comparison articles, buying guides and deal-led content that simplify decision-making for readers.
Her writing stands at the intersection of combining deep product analysis with relatable storytelling. Aarohy has a keen eye for detail, enabling her to break down complex specifications into easy, actionable information that helps readers choose smarter and shop better. Whether it is decoding the best tech gadgets, curating wellness essentials or highlighting everyday lifestyle upgrades, her work consistently focuses on value, clarity and authenticity across categories.
