We've all been there during a hackathon or indie project build. You tell yourself, "I'll just spend an hour drafting social media content for next week so I can clear my schedule and focus 100% on coding."
Fast forward 10 hours, and you haven't touched a single line of code, opened your editor, or fixed a single backend bug.That was exactly my entire yesterday while building Sprout Atlas for Shipaton 2026.
The Content Creation Black Hole
Building in public is an incredible motivator, but yesterday it completely hijacked my dev workflow. I spent the entire day in design tools and text editors writing, formatting, and scheduling posts for X, LinkedIn, Dev.to, and Instagram:
Designing carousel slides and visual cards.
