Aug 25, 2026 – 6.18pmAs pets and vets business Greencross regroups after the collapse of its mooted $3.9 billion sale to Coles, and premium pet food business Lyka talks up a beefy valuation, another dog food company, Eureka Pet Co, is sniffing out a new owner.A minority stake in the four-year-old company is being trotted out to private equity hounds and strategic investors by Sydney advisory firm Miras Capital, with price expectations of as much as $40 million, sources told this column on Tuesday.Sarah Thompson has co-edited Street Talk since 2009, specialising in private equity, investment banking, M&A and equity capital markets stories. Prior to that, she spent 10 years in London as a markets and M&A reporter at Bloomberg and Dow Jones.Kanika Sood is a journalist based in Sydney who writes for the Street Talk column.Angira Bharadwaj is a co-editor of Street Talk. She covers IPOs, capital raises, mergers and acquisitions and other breaking news in Australia’s capital markets. Previously, she covered financial services, state, and federal politics. Send tips to @angirab.60 on encrypted messaging platform Signal.Subscribe to gift this articleGift 5 articles to anyone you choose each month when you subscribe.Subscribe nowAlready a subscriber?
PE hounds sniff out dog food business Eureka Pet Co
The four-year-old Byron Bay business is being pitched to private equity and strategic investors as a company that is gaining momentum.








