LG ELECTRONICS' PRISM AI WINS BEST AI TOOL/PRODUCT AT THE 2026 IN2 SABRE AWARDS ASIA-PACIFIC

PR Newswire

ENGLEWOOD CLIFFS, N.J., Aug. 24, 2026

Delivering Real-Time Insights to Support Strategic Decision-Making, AI-Powered Communications Platform Redefines PR Measurement WorldwideNews SummaryLG Electronics (LG)'s PRISM AI has won the Best AI Tool or Product category at the 2026 IN2 SABRE Awards Asia-Pacific, recognizing its technological and PR excellence.PRISM AI, an AI-powered communications intelligence platform using large language models (LLMs), delivers actionable insights by assessing media coverage, competitive positioning and emerging narratives across 200 markets and 30 brands worldwide.This achievement highlights PRISM AI as a model case of LG Group's broader AI Transformation (AX) efforts, demonstrating how AI can reshape global organization operations and setting a new benchmark for the communications industry.ENGLEWOOD CLIFFS, N.J., Aug. 24, 2026 /PRNewswire/ -- LG Electronics' (LG) proprietary AI-powered communications intelligence platform, PRISM AI, has been awarded one of the industry's most prestigious honors, the Best AI Tool or Product category at the 2026 IN2 (Insight & Innovation) SABRE Awards Asia-Pacific. PRISM AI has also advanced as a finalist for the Consumer Electronics & Telecommunications category at the 2026 SABRE Awards Asia Pacific.