Subrata Mitra, co-founder at Accel India and an early investor in Flipkart, Myntra, Mu Sigma, and Cult Fit shares what decades of backing Indian startups have taught him about building companies.
There is no such thing as a startup journey that simply goes “up and to the right”.
Subrata Mitra has had one of the best vantage points to make this observation.
The co-founder of Accel India, which began as Erasmic Venture Fund, has watched Indian entrepreneurship evolve for over two decades and has backed companies including Flipkart, Myntra and several founders who went through far more complicated journeys before finding success.
“I haven't seen one company that has gone straight up.






