Shein aims to launch its Hong Kong initial public offering on Monday and is targeting a Sept. 1 listing, sources said. The timing is slightly later than previously planned, with one source saying the listing could come a few days after Sept. 1. The delay comes as slower growth and rising costs have dampened investor appetite for the fast-fashion retailer.
Packs of clothing are displayed at a garment factory for Shein in Guangzhou, Guangdong province, China, July 27. Reuters-Yonhap
Shein aims to launch its Hong Kong initial public offering on Monday, according to a source familiar with the matter, and is targeting a listing on Sept. 1, two other sources said, slightly later than previously planned.
While Sept. 1 is the target date, the listing could happen a few days later, one of the sources said. Reuters reported last week that Shein had been aiming to list on August 28.
The delay, first reported by the South China Morning Post, comes as slower growth and rising costs have dampened investor appetite for Shein. The online fast-fashion retailer was seen just a few years ago as a disruptive challenger to established retailers such as H&M and Zara, thanks to its rapid supply chain and ultra-low prices.











