Packaging Redesigns See 4% Average Volume Lift, NIQ Finds
Liquid I.V., Hostess, Back to Nature, and five other brands named 2026 NIQ Design Impact Award winners
NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today named the winners of its ninth annual Design Impact Awards, recognizing eight package redesigns that combined stronger shopper experiences with measurable commercial performance. Across nearly a decade of NIQ Design Impact Award winners, recognized redesigns have been associated with an average volume increase of approximately 4%.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260819712595/en/ NIQ Design Impact Awards 2026
The 2026 NIQ Design Impact Award Winners*:
