SynopsisAt the ​start of the trial in May, ​Shein accused ⁠Temu of breaching ‌its copyright "on ​an ​industrial scale", using ⁠its photos to advertise copies of ​Shein's own-brand clothing ​to "piggy-back" on a more established competitor.ReutersOnline ​fast-fashion ​platform Shein on Thursday lost ​its London lawsuit against rival Temu for alleged ‌copyright infringement ⁠in ⁠relation to photos ​of some of its products.At the ​start of the trial in May, ​Shein accused ⁠Temu of breaching ‌its copyright "on ​an ​industrial scale", using ⁠its photos to advertise copies of ​Shein's own-brand clothing ​to "piggy-back" on a more established competitor.Temu - owned by PDD Holdings - denied ‌the allegations and argued that Shein ​was using ​litigation ⁠to stifle competition.Judge Kelyn Bacon said in a written ruling ​that Shein's claims for copyright infringement had failed. ...moreElevate your knowledge and leadership skills at a cost cheaper than your daily tea.Subscribe Now