The company reported a recovery in domestic ad revenue in June with the acquisition of FIFA digital and broadcasting rights

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by sonmez

Zee Entertainment Enterprises has reported a 48 per cent dip in its net profit in the quarter ended June. The bottom line came in at ₹74.3 crore, muted by tax expenses for earlier years and a higher ad spend in the run-up to the FIFA World Cup 2026.The company’s revenue, meanwhile, grew 4.5 per cent to ₹1,907.3 crore, led by subscription growth.On a sequential basis, Zee reported a loss of ₹103.7 crore owing to the same tax expenses while revenue slipped 6 per cent, thanks to lower advertising and sales revenue.The company’s all-India TV network share rose 110 basis point on year to 17.9 per cent. The EBITDA margin stood at 4.1 per cent.Ad revenue dipsDomestic advertising revenue continued to struggle with the impact of the West Asia crisis and the cricket tournaments in Q1. As a result, overall revenue was down 11 per cent year-on-year. However, the company reported a recovery in June with the acquisition of FIFA digital and broadcasting rights that garnered over 400 million users in terms of reach and a watch time of 50 billion minutes across platforms.“As many as 73% of Indians feel highly positive about Zee as a brand for bringing the FIFA World Cup 2026 to viewers,” the company said in an exchange filing.What workedSubscription revenue grew 16 per cent year-on-year driven by higher linear subscription pricing and growth in digital subscribers, along with higher average revenue per user (ARPU). Overall operating cost increased programming expenses on account of FIFA 2026 and expanded content offering across platforms.On the digital business front, Zee reported an EBITDA of ₹4.4 crore with a 58 per cent revenue growth on an annual basis to ₹457.1 crore.Around 38 shows and movies were released during the quarter, including 15 originals.Published on August 10, 2026