Sunday, August 09, 2026 - 4 min read

AI use has been deployed for years in the country to create consumers’ credit scores, read through employment resumes, diagnose diseases and develop hyper-targeted advertising and entertainment content.

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The Office of the Data Protection Commissioner (ODPC) recently published a set of guidance notes on the use of emerging technologies including artificial intelligence (AI) and privacy enhancing technologies such as encryption.

The guidelines come at a time when the adoption of these technologies is growing significantly, particularly in the private sector where investment in digital technologies has been rising in recent years.