Türkiye’s exports to target markets hit $94 billion in first half
Türkiye exported goods worth $94 billion to the 60 countries designated under its target markets strategy in the first six months of 2026, as part of efforts to diversify export destinations and expand into new markets.
Under the Trade Ministry’s “Export Target Countries Strategy,” Türkiye aims to direct a larger share of its exports toward strategically selected markets rather than relying solely on existing destinations.
The strategy is designed to diversify export markets, facilitate entry into new countries and increase the global market share of Turkish products. Target countries are identified based on factors including their position in global e-commerce, market-entry conditions, geographical distance and the ministry’s export policies. Companies exporting to these markets receive support in areas such as promotion, order fulfillment services, sectoral trade and purchasing delegations and marketplace commission expenses.
According to data from the Turkish Statistical Institute (TÜİK), exports to the targeted countries totaled $94 billion during the January-June period of 2026. Imports from the same countries reached $139.3 billion.
