TL;DRGoogle Maps’ Ask Maps gains agentic features: food ordering, hotel booking, event tickets. Personal Intelligence connects Gmail and Calendar for personalised answers. Rolling out in the US.
Google Maps is no longer just giving directions. The company announced on Thursday that Ask Maps, the Gemini-powered conversational feature it launched in March, is gaining agentic capabilities that let it order food, book hotels, and find event tickets. Users can describe what they want in natural language, and Ask Maps will surface options, populate a cart, and hand off payment to partner platforms including Uber Eats, Toast, and Square.
The hotel booking flow works similarly. A user can type something like “find me a top-rated hotel with an artsy vibe near a gym in downtown Miami for next weekend,” and Ask Maps will compare prices and check availability before presenting options. Users click through to a partner’s website to complete the booking. Event discovery follows the same pattern: ask about comedy shows or live music nearby and Ask Maps returns options with links to buy tickets. The new agentic features are rolling out in the US.
The more significant addition is Personal Intelligence, which connects Ask Maps to a user’s Gmail and Google Calendar. With permission, the feature can reference flight details, dinner reservations, or conference schedules sitting in a user’s inbox to provide tailored recommendations without the user spelling out every detail. It is off by default. Ask Maps will also now remember prior conversations, so users can pick up trip planning where they left off. A live transit widget that tracks delays in real time is also rolling out.
