How to build secure and user-friendly AI: ‘If data sits in a silo, it only sees part of the picture’

Many organisations are now using AI to automate workflows and enhance how their teams work. But some still find themselves stuck at the first hurdle.

Caught between security and usability, business leaders often spend more time than necessary deliberating over which AI model to use.

But the reality is much simpler, according to Michael Pietsch, VP of DACH at intelligent content management platform Box. The biggest barrier to AI success isn't the technology itself, but the data it uses.

He advises companies to manage their data before looking to AI. “AI can only work with the information you give it. Take what you already have in your company and make it AI-ready.”

Pietsch sat down with Sifted to unpack how companies can reap the benefits of AI without compromising on data security.The trade-off between security and usability Small and medium-sized businesses (SMBs) often operate under the assumption that AI software can either be secure or user-friendly — never both.