pen Google Maps to check traffic on your commute and it costs you nothing.
No subscription, no paywall, not even a login.
Open a food delivery app, a real estate listing site, or a logistics dashboard built on Google Maps, and somewhere behind that clean consumer experience, a business is paying Google for every map load, every place search, every route calculated.
A free product with a very unfree backend
Google Maps Platform bills developers on a pay-as-you-go basis, priced per SKU rather than per product.
