Hello,

Even after 30 years, what makes people still go gaga over Pokemon?

The franchise, which comprises video games, playing cards, TV shows, films and merchandise, has managed to create a vibrant community across the globe, spanning generations.

It is so huge that the Pokémon company is the world’s biggest media franchise, with revenues of $147 billion, according to Guinness World Records.

The language of Pokemon—which celebrated its 30th birthday in March—is universal, fans gush.