WhatsApp is testing a dedicated folder for messages from large businesses, aiming to declutter users' inboxes as companies increasingly use the platform for customer communication.
The feature is currently under development
Aug 01, 2026
09:48 am
What's the storyWhatsApp is testing a new feature to declutter user inboxes by creating a separate folder for messages from large businesses.
The move comes as more companies start using the platform to connect with consumers, often leading to cluttered inboxes that make it difficult for users to find personal and group messages.
WhatsApp may soon move business messages to separate 'Offers & Updates' folder - The Economic Times
WhatsApp is testing a new folder for messages from large businesses | TechCrunch
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