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An advertisement for the Black Myth: Wukong game at the Beijing Capital International Airport on Sept. 3, 2024.
China Proves a Winner in the Gaming Market as Growth Hits a Five-Year High
China’s domestic gaming market generated $23 billion in revenue in the first half of 2025
TL;DRAI
China's gaming market hit $23 billion in H1 2025 (+14.1% yoy), led by mobile games (75%) and mini-games (+40%). IT leaders should track mini-game monetization gains and $9.5B overseas revenue as diversification levers amid user saturation (679M, +0.7% annual growth).
442 words~2 min read
