The suite at the Pan Pacific in central London has the particular hush that hotels reserve for people who are about to say something carefully. JB Park sits with his hands still, which is the first thing you notice, because executives at product launches usually do something with their hands. He speaks at a measured clip, slow enough that you can hear him choosing, and the choosing is the point. Every word has been weighed against a spreadsheet somewhere.It is Tuesday, a day after a room full of us handled the new foldables and the wearables in the content capture area, and about thirty hours before Samsung would show the Galaxy Z Fold 8 to the world from a stage a few miles away. Park is the CEO and President of Samsung Southwest Asia. He has run the India business for more than a decade, which in a market that has consumed the ambitions of Nokia, BlackBerry, HTC, LG and a long procession of Chinese challengers makes him one of the most durable operators in the industry, and easily the most useful person in the building to ask what happens next.About The AuthorAt heart, I am a storyteller drawn to the watershed moments that bend the technology landscape. I braid narrative with data, humanise statistics, and trace the arc from first spark to world-changing impact. My reportage, features and reviews are witty, sardonic, visual and vivid, using anecdote to illuminate rather than eviscerate.