Trading site Tori.fi has already seen many more berry sale listings than last year, with blueberry sales on track to reach a record high.Soili Toura and her husband earn around 1,000 euros a week from berry picking. Image: Mikko Savolainen / YleYle News16:59High prices for wild berries have lured Finns into forests in record numbers this summer, with industry experts predicting a record season for berries sold by domestic pickers.Last year, berry buying firms paid an average of 1.55 euros per litre for freshly harvested, uncleaned blueberries. This summer, the advance price has risen to 4.50 euros per litre.For Soili Toura from Savitaipale, the higher prices have made the effort worthwhile. She and her husband Ilkka have already delivered around 20 buckets of blueberries to a purchasing point run by berry company Dalla Valle in Lappeenranta. Soili Toura first brought berries and mushrooms for sale to Dalla Valle last autumn. Image: Mikko Savolainen / YleToura said they have raked in about 1,000 euros a week with their berry harvesting efforts.She also believes the low number of foreign wild berry pickers this summer has made a noticeable difference. Only 123 berry pickers from Thailand have arrived in Finland this year, compared to thousands in previous years, which means there are more berries to pick.Most foreign workers' visa applications for this year's wild berry season were rejected after serious incidents of worker exploitation by Finnish berry companies came to light.Three times more sellersAccording to berry company Dalla Valle, which has bought wild berries directly from independent pickers for more than 30 years, the number of sellers has surged this summer.CEO Loreno Dalla Valle said the company has so far seen three times as many berry sellers compared to the same time last year across its 70 purchasing locations.According to Dalla Valle, experienced pickers can earn 200–300 euros a day."Finns will pick berries when the price is right," he noted.A small queue had formed at a Dalla Valle's purchasing point, in Lappeenranta on Tuesday afternoon. Image: Mikko Savolainen / YleRecord activity onlineThe berry boom is also visible online.Online marketplace Tori.fi has already seen around 3,000 blueberry sale listings, with buyers making roughly 50,000 specific searches for fresh wild blueberries.Last year, only around 6,000 blueberry listings were posted on the site over the entire season, while buyers searched for blueberries about 85,000 times.According to Jenni Tuomisto, Tori.fi's chief in Finland, the number of blueberry listings in July is already running more than 50 percent ahead of the same period last year.She noted that blueberry sales usually peak in August, which means 2026 could be a record-breaking year.The price of cleaned blueberries on Tori.fi has remained relatively stable in recent years, with 10 litres selling for around 50 euros.Berry marketplaces growingThe growing interest in berry sales has also led to the emergence of dedicated online marketplaces.One example is Marjanetti.fi, which launched this spring and already has several hundred registered users.Wild berries are also commonly sold through local Facebook community groups.