EU sports chief Glenn Micallef on Wednesday hit out at FIFA’s plans to sell a stake in its competitions including the World Cup, warning international football’s governing body: “Hands off our game.”

“The relentless commercialisation of football has become corrosive,” he said on X, adding: “Commercial success should strengthen football, not consume it.”

FIFA plans to sell a stake in the business operations of the World Cup and its other competitions through the creation of a semi-private subsidiary.

Micallef said the proposals also raise “important competition law considerations”, noting that the top EU court recognises that sporting rules are subject to the bloc’s law “where they produce economic effects”.

Therefore, the EU executive will study the plans “carefully” within the scope of its competences, he added.