(Image credit: Warner Bros.)
There is plenty of evidence that Warner Bros. and DC's 'Supergirl' has struggled mightily. From poor box office numbers to divided critical reviews, Supergirl isn't having a good summer.The latest blow to James Gunn's version of the DCU comes as the Milly Alcock-led movie is set to hit digital release just over a month after it was on the big screens. It's one of the fastest turnarounds for a DC movie from theater to digital since 2020.Supergirl is in the top 10 of shortest DC movie digital release dates, though not every film on the list pivoted to digital because of underperformance at the box office.Shazam! Fury of the GodsJoker: Folie à DeuxSupergirlBlack AdamThe FlashAquaman & the Lost KingdomBlue BeetleThe BatmanBirds of PreyWith a 32-day theatrical window, Supergirl claims third behind two sequels: 'Shazam! Fury of the Gods' and 'Joker: Folie à Deux.' The Shazam sequel released on March 17, 2023, and was on VOD by April 7, 2023. As far as I can tell, that's the shortest theatrical window for a theatrical-exclusive modern DC movie ever at 21 days.That includes number 10 on the list, 'Birds of Prey', which debuted in February of 2020 but had an accelerated digital release thanks to the pandemic and the lockdowns that began in March of that year; it still had a 46-day window by comparison though.However, like Folie à Deux and Fury of the Gods, Supergirl's pivot appears directly related to poor box office performance.The movie was reportedly produced for $170 million, with a sizable $120 million marketing spend (per Variety). As of July 28, the movie has only earned back just over $124 million globally, according to The Numbers.Get instant access to breaking news, the hottest reviews, great deals and helpful tips.A confused DCU
