Bigo Live brings Esports World Cup 2026 to MENA communities as official content partner
RIYADH: Bigo Live, the global social livestreaming platform, is bringing the Esports World Cup 2026 closer to gaming communities in the Middle East and North Africa region through its role as an official content partner.
With tournament action already underway, fans can access tournament livestreams, interactive viewing experiences, and community-driven engagement through the platform.
Following a spectacular opening ceremony in Paris on July 8, the EWC 2026 is bringing together more than 2,000 players and 200 clubs from over 100 countries, with a prize pool of $75 million. The seven-week competition has already captured global attention.
Gaming and interactive entertainment continue to gain momentum across the MENA region. This growing regional appetite was evident at the Dubai Esports and Games Festival, which welcomed more than 43,000 to its largest edition earlier this summer.
