Instamart has appointed former Myntra chief executive officer Nandita Sinha as its new CEO, handing leadership of one of India’s largest quick-commerce businesses to a seasoned consumer internet executive at a time when the sector is entering a more competitive and profitability-focused phase.
Sinha will take charge on August 3, 2026, succeeding Amitesh Jha, who led the business through a period of rapid expansion.
The leadership change comes as India’s quick-commerce industry, where companies promise deliveries of groceries and daily essentials in minutes through neighbourhood fulfilment centres known as dark stores, continues to attract heavy investment.
Market leaders including Blinkit, Instamart, and Zepto are expanding their networks, while Amazon and Flipkart have also stepped up their quick-commerce services, increasing competitive pressure across the market.
Announcing the leadership change, Swiggy managing director and group CEO Sriharsha Majety said, “Nandita is one of India’s most accomplished consumer internet leaders, and I’m enthusiastic about the vision, customer obsession and operational rigor she brings to the team we have built at Instamart.”
