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Stay ahead with exclusive briefings, expert commentary, and proprietary research that empower brands, marketers, and executives to make informed decisions. Whether you’re seeking the latest on advertising innovations, e-commerce trends, or the business implications of cultural moments, Glossy+ Research provides the clarity, context, and foresight you need to navigate a rapidly changing landscape.
Unlock the competitive edge with Glossy+ Research—where industry leaders turn for trusted insights and strategic guidance.This is an excerpt from our Glossy+ Research report “The marketer’s 2026 guide to creator marketing, including Duolingo, Ulta and YouTube,” which analyzes the types of campaigns marketers are partnering with influencers on, their top success metrics for those campaigns and the challenges they face with influencer campaigns. The report is based on a survey of 125 brand and agency professionals, as well as individual interviews with marketing executives.
