Facebook plans a major overhaul, testing full-screen video experiences akin to TikTok, aiming to retain users amid growing competition from rival social platforms.
The update will be first tested in select countries
Jul 24, 2026
06:18 pm
What's the storyFacebook is planning to revamp its platform in a bid to retain users from switching to rival social media platforms like TikTok.
The company's head, Tom Alison, revealed that they will be testing a "reimagined experience" later this year.
Facebook Is Testing If People Want to Swap Their Feed For “Immersive Video”
Facebook is going to see what happens if it turns into TikTok
Facebook is ditching the classic feed for a TikTok-like feed
Facebook, arriva il feed video a schermo intero in stile TikTok
The social platform says it will test a video-first look for users when they open the app in select countries, potentially…
It's the circle of life, social media style.
Facebook is following Instagram's lead with a TikTok-like feed that will soon replace its classic timeline.
Meta is making some changes to recommend more timely videos on the platform.
New ‘Series’ feature could help creators build sequels and story-driven videos
Facebook updated its algorithm so users can have greater control over which Reels videos they see.
