Deckers Outdoor stock is showing weakness. What’s pulling DECK shares down?
Q1 HighlightsDeckers reported earnings per share of 94 cents, beating the consensus estimate of 87 cents. In addition, the company reported revenue of $1.02 billion, beating the consensus estimate of $1.01 billion.By brand, HOKA net sales increased 7.7% to $703.5 million compared to $653.1 million, UGG net sales rose 4.9% to $278.0 million compared to $265.1 million, and other brands net sales decreased 18.1% to $37.9 million compared to $46.3 million. Domestic net sales increased 3.2% to $517.4 million, while international net sales rose 8.4% to $502.1 million.Cash and cash equivalents were $1.603 billion compared to $1.720 billion a year earlier, while inventories were $807.6 million compared to $849.4 million. The company repurchased approximately 3.3 million shares for $338.2 million during the quarter, and has approximately $4.7 billion remaining under its share repurchase authorization as of June 30.Deckers raised its fiscal-year 2027 GAAP earnings per share guidance from between $7.30 and $7.45 to between $7.35 and $7.50, versus the consensus estimate of $7.46. It also affirmed its fiscal-year revenue guidance of between $5.86 billion and $5.91 billion, versus the consensus estimate of $5.89 billion.Deckers Trades Below Every Major Moving AverageDeckers is in a technically pressured spot: it’s trading 10.2% below its 20-day SMA, 11.4% below its 50-day SMA, 10.8% below its 100-day SMA, and 8.6% below its 200-day SMA. When price is this far under the major averages, rallies often need a clear catalyst to turn into something more than a bounce.Momentum also leans defensive: MACD is below its signal line and the histogram is negative, which suggests upside pressure is cooling versus the prior upswing. In plain terms, MACD compares faster and slower trend momentum, and being below the signal line typically means buyers are losing control unless the indicator can reclaim that baseline.The crossover picture is mixed and helps explain the chop: the 20-day SMA is below the 50-day SMA (bearish near-term), but the 50-day SMA is still above the 200-day SMA (a golden cross that occurred in June). That combination often produces "two-way" trading—longer-term participants see a base-building story, while shorter-term traders keep selling rallies until price can reclaim the 50-day area.
