The Hong Kong International Film Festival Society has appointed Fred Tsui, founder and CEO of Moebius Entertainment, as its new executive director, the organization said Friday.
Tsui succeeds Albert Lee and assumes the role Sept. 23, reporting to HKIFFS chair Dr. Wilfred Wong and the board.
In the new post, Tsui will oversee the society’s full range of initiatives: its marquee event, the Hong Kong International Film Festival, along with the Hong Kong – Asia Film Financing Forum and its HAF Film Lab, the Summer International Film Festival and the HKIFF Cine Fan strand.
Tsui arrives with more than 30 years of experience touching nearly every corner of the business, including distribution, financing, broadcasting, exhibition and media operations alongside international sales and co-production. That range has connected him with filmmakers, financiers, distributors, exhibitors, sales agents and festival programmers across Asia, Europe and North America.
He currently runs Moebius Entertainment as founder and chief executive, having built the outfit into a respected international sales agency for celebrated Asian titles. Under his watch, the company has crafted global sales strategies, lined up distribution deals across major territories and steered festival campaigns for award-winning films.
