The Botanist Sales Reps Join UFCW Local 360, Expanding Its Cannabis Workers Rising Movement Across the Supply Chain
B2B sales team are the latest cannabis professionals to organize, strengthening worker representation from cultivation to consumer.
United Food and Commercial Workers (UFCW) Local 360 today announced that sales representatives with The Botanist New Jersey have voted to unionize, becoming the latest group of industry professionals to join the Cannabis Workers Rising campaign. The organizing effort marks another important milestone for New Jersey’s legal cannabis industry, extending worker representation beyond cultivation and retail to the professionals who connect cannabis producers with dispensaries throughout the state.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260721895979/en/ Abbey Perl (center), a sales rep with The Botanist cannabis product brand in New Jersey, with two colleagues. The Botanist sales reps recently voted to unionize with UFCW Local 360, extending the union's membership drive even further along the cannabis industry's supply chain.
Working across New Jersey, The Botanist’s sales reps work with licensed dispensaries, educate retail staff, coordinate with buyers, and ensure that flower, pre-rolls, vapes, gummies and other cannabis products reach consumers. In an industry where traditional advertising opportunities remain limited, sales reps play a critical role, helping cultivators and manufacturers compete across an increasingly sophisticated and competitive marketplace.
